My name is Alan Hylands and I am a data consultant and freelance writer from Northern Ireland.
I’ve worked in tech, data and analytics for nearly 20 years - building, reporting, analysing, managing and mentoring.
I studied Accounting at university and planned for a future in finance.
Then I found the internet, programming and databases.
I started my first e-commerce development agency in 2003. Since then I have worked on a number of small business start-ups in e-commerce, analytics, marketing, online research and content marketing.
I started a successful football website which gave me the opportunity to write professionally for the New York Times Company.
Quite unexpectedly, I was seduced into the corporate world of banking and financial services in the boom-time mid-noughties.
I spent over twelve years running Data and Analytics projects for a large UK and Ireland banking group. I worked my way up through the ranks from senior data analyst to senior analytics manager to Head of Retail Commercial Excellence.
We operated as a small, highly skilled mini-consultancy, helping guide the business on getting most value out of their commercial data driven projects and programmes.
Now in my own consulting work at Santinotech, I bring all of my financial, analytical and entrepreneurial experience to the table to get results for our customers.
I am also Technical Director at Cura Fitness, a boutique fitness studio based in County Down, Northern Ireland. We offer group fitness classes and personal training to ladies of all ages, shapes, sizes and fitness levels. I run the back office operations including finances, data, technology and administration.
I live in the same small town I grew up in with my beautiful and very talented wife and our two equally beautiful and talented daughters.
You can email me: alan AT alanhylands DOT com
For some corporate validation, my CV is also on LinkedIn.